Showing posts with label Hindi. Show all posts
Showing posts with label Hindi. Show all posts

Thursday, 8 January 2015

Ra goes to Bollywood


Ra, the Tamil movie, that released on Dec 5th 2014, was much talked about for its unique genre. An experimental fantasy thriller, that gained appreciation from critics and celebrities still manages to run in a few theatres in the outskirts of the city.

Recent development on the Ra front is that a Mumbai based production house, Wild Elephants Motion Pictures Pvt.Ltd, headed by director / producer Suryaveer Singh Bullar has acquired the remake rights of the movie. The movie will be remade in Hindi with a known actor and is likely to be jointly directed by Prabu Yuvaraj and Ashraf. The cast and technical team will be finalized by the end of the month and the shoot will commence soon.


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Monday, 5 January 2015

PK crosses the 300 cr mark

An alien drama has travelled far more than what it set out for. Aamir Khan-Rajkumar Hirani combo has worked its best in the film PK. This film has broken Aamir's previous record made in Dhoom 3 which stood at Rs 284 crore mark.



As reported earlier, PK is all set to create a box office history. On the 17th day of its release it stood at a 300 crore mark. Interestingly, the top movies which created a box office revolution are all Aamir Khan starrers. While Ghajini was the first Hindi film to cross the 100 cr mark, 3 Idiots was the first Hindi film to cross the 200 cr mark and now, PK is the first Hindi film to cross the 300 cr mark.

Film trade analyst, Taran Adarsh tweeted yesterday (4th January), "PK all set to cross 300 cr today [Sunday; Day 17]. Becomes first Hindi film to attain the feat in India. Breakup in next tweet"

"PK Week 3: Fri 6.85 cr, Sat 8.32 cr. Grand total: 293.84 cr nett. India biz. ALL TIME BLOCKBUSTER"

We wish the PK team success for breaking more records.

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Tuesday, 23 December 2014

Kollywood's possible candidates for 'PK'

Kollywood was importing many movies from Bollywood during 80’s and our own Superstar himself reprised many roles of Amitabh Bachchan in the past. Now, the times have changed, and ever since Aamir Khan transformed himself as ‘Ghajini’, which opened the gates of 100 crore club for Indian movies, the North has started to take notes from South Indian cinema for the last few years.
 


Aamir is known to cast himself in stories which got Pan-Indian appeal and his latest ‘PK’ can be remade in every possible language because of its relatable plot. Let’s see who can reprise his role in Kollywood.


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Amitabh reveals Dhanush's look

Amitabh Bachchan has unveiled two posters from his upcoming film 'Shamitabh', which also has Dhanush in the lead. The film marks the acting debut of Akshara Haasan.
 



Also, the 'Big B' of Bollywood has stated that the audio of the film (composed by maestro Ilayaraja) would be released soon. The movie is slated to hit the screens on February 6.

P C Sreeram is wielding camera for 'Shamitabh', which is directed by Balki of 'Paa' and 'Cheeni Kum' fame. The film's story is said to be about a popular actor and a dubbing artist.


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Monday, 22 December 2014

In what way does the Hindi version of 'I' differ from Tamil ?

A film that is much-awaited all across India, 'I' is making all the right noises. The Tamil version of the trailer recently swept the online views crossing the 33 lakhs mark. The post production of the film is in its last leg, with censor formalities underway and 'I' is all set to hit the screens during Pongal 2015.
 


The recent update about 'I''s Hindi version is that noted singer / voice artiste Chinmayi has dubbed for lead actress Amy Jackson. She recently tweeted stating "I have dubbed for Amy Jackson in 'I' (Hindi). Disclaimer: I haven't dubbed in Tamil."

With constant promotions and social media updates, 'I' is seen as a very promising movie. We wish the team a good luck for its release and a grand success.


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Aamir Khan's PK - First weekend box-office collections


Aamir Khan - Rajkumar Hirani's latest outing PK hit the screens all over the world on December 19th and has been met with fabulous reviews from a large section of the audience. The film's social interest angle has been noted and discussed intensely on all forums. Looks like the purpose of the film has been served, and Aamir must be feeling extra special due to the wide acceptance for his performance as the alien looking to get back home.
 

Meanwhile at the Indian box-office, following a phenomenal first Sunday, PK has netted more than 93 crores in its opening weekend and has done great business at the overseas markets too. The next big release in Hindi would be Tevar, three weeks from now and PK has enough space and time to make more money at the box-office.

Will it match the business of the likes of 3 Idiots, Happy New Year, Chennai Express and the industry benchmark Dhoom 3? 


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Friday, 19 December 2014

PK Movie Review: Aamir Khan's Best Performance Till Date


Woohoo... PK is finally here and boy was I excited to watch this masterpiece on the big screen. After five years of sheer hard-work Rajkumar Hirani presented us with yet another cinematic brilliance, PK. 80% of the credit goes to the director for spinning this innovative concept into such an entertaining movie.

The movie has it all, a good plot, script, depth; an out of the box film with a strong message.

 

Plot:

Much had been debated about the film's plot. Is PK an astronaut, is he an alien or is he a con artist? What is PK movie all about? Much till the screening of the film, the plot had not been revealed, so this may come as a surprise to you, but PK is not an out and out comedy film like how it has been portrayed till date.

The film has a lot of hilarious and fun moments but the hidden social message is what PK is all about. In a way you can say the movie is a satire on God and God fearing men. But it is unlike any typical Bollywood movie that had been based on the same concept as Hirani has ensured to provide us with utmost entertaining experience with this movie.

The plot of the movie starts with an interesting entry by Aamir Khan, if I reveal that you might as well not watch the movie. The second entry is of Jaggu (Anushka Sharma), a Indian journalism student in Bruges, Belgium falling in love with a Pakistani boy, Sarfaraz (Sushant Singh Rajput). Her parents don't approve of this inter-religion love and like the prediction of a 'Tapasvi' (Saurabh Shukla), she gets her heart broken. Dejected she returns to her hometown in India and starts working for a news channel and one fine day she comes across PK (Aamir Khan), a unique and peculiar boy who is fascinated with the many things that happen in our society including the many Gods we pray and the many religions that exist. His wacky dressing sense and lifestyle is a result of him making do of whatever he finds in the dancing car, wondering what it is? Watch the movie and you'll know the meaning of "The Dancing Car".

PK is different and as a result has several questions in his mind which happen to intrigue Jaggu as well. Both of them set out on this journey to get all his questions answered by the tapasvi so that he returns  something of PK that is very precious to the latter, this forms the crux of the story.

Now to know what importance Sushant Singh Rajput, Sanjay Dutt, Boman Irani and Saurabh Shukla have in the movie and to know what relation they have with "Namuna or Sample", as Jaggu lovingly calls PK, you have to go watch the movie buddy!

Performances:

I know I am just stating the obvious but Aamir Khan does steal the show with his tube-light eyes and saucer ears, his funny yet perfect Bhojpuri accent and his weird character stands out in the film. There are truly no words to describe his performance and like his daughter and Sachin Tendulkar said, this is his best performance till date.

Anushka Sharma too has essayed her charismatic but cute journalist role well, the short hair looks really good on her. Her love chemistry with Sushant and friendly chemistry with Aamir has been balanced really well.

Boman has a short and sweet role which he has done justice to, even Sanjay Dutt's guest appearance is worth the watch for it bears an important link to the story but we don't approve of Sushant's short role and yearn for the opportunity to see him more.

Technical Aspects: 

 
  The story-line of the movie is captivating and there is not a dull moment in the span of 2 hours and 33 minutes. Hirani sneaks upon on you through plenty surprising moments.
 
  The music has been composed by Shantanu Moitra, Ajay-Atul, Ankit Tiwari and Ram Sampath, who have all done a brilliant job with the songs, they stay on your mind and are in perfect sync with the story-line.
 
  The dialogues by Abhijaat Joshi and Rajkumar Hirani are funny and entertaining too. The crisp narration keeps us engrossed in the movie. All in all there is not much to complain about but a whole lot of aspects to praise.

Verdict:

PK movie is all that you anticipated, a paisa-vasool entertaining movie that will enthrall you for sure. PK is a must and should theater watch, so book you tickets soon and catch the movie on the big screen.

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Friday, 28 November 2014

CHECKOUT: Varun Dhawan's 'Badlapur' teaser poster

Varun Dhawan shared the first teaser poster of the movie and posted, "First teaser poster of#badlapur out now!!! My look will be out tomorrow digitally #5daystogobadlapur."




'Badlapur' stars Varun Dhawan, Nawazuddin Siddiqui , Yami Gautam and Huma Qureshi in lead roles. The film is directed by Sriram Raghavan and is produced by Eros International and Dinesh Vijan's Maddock Films.

'Badlapur' is all set to release on the 20th February 2015.


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Ungli Review - Ungliwaale Ninja Basanti

What is it all about?

Sad.. It’s so bad. A crappy instant noodle (on availability of actors date) type of cinema that continuously has unconvincing, irrational events orchestrated by the writer director Renzil D'Silva (brilliant when good - Rang De Basanti as writer) and awful when bad both as writer and director.. Wallah‘Kurbaan’.

What could have being a ‘turtle’ of outburst on the prevailing corruption in our Indian system.. this ‘Batman’ meets Ninjas meets cliché mediocre b-town drama is further ridiculed by cheesy dialogues by Milap Jhaveri which goes like ‘Tum Kale Ho Toh Kya Hua, Who Bhi Dilwaale Hai’.. so Dulhaniya (read audience) Yeh Le Jayeinge... no never..



The Story

So anything clever in this ‘Ungli’ to the corruption system.. nah.. it’s a ho hum with the baseline 'The system is so corrupt that you can only ridicule it'. Ironically Rensil and Milap ridicule the already cliché and mediocre plot with their script and dialogues in this story.

The movie opens with an old man and his young daughter waiting at the Pension Office and being insulted by the 'babus' in the department. The old suffers a mild stroke. In the hospital where he is being admitted an intern medical professional Maya (Kangna Ranaut), comes to know about the incident and informs her Ungli gang members Abhay (Randeep Hooda) - a crime reporter, Goti (Neil Bhoopalam) - a computer engineer and Kalim (Angad Bedi) - a mechanic.

Ungli gang has its first case.. and within 10 minutes the movie starts appearing to be a laughing cry by bunch of a youngsters to gain some high instead of some hard hitting corruption ki safai..

Anyways while the ‘Ungli’ gang is kidnapping its targets and shooting their videos appearing like Ninjas with a torch on their forehead which go live on the nation’s top channel without much investigation, ACP Ashok Kale (Sanjay Dutt) gets assigned with the task of catching this gang.

Kale seeks help from Nikhil (Emraan Hashmi) - a junior police officer and son of an honest police wala. But Nikhil is more interested in his final lip lock (remember it’s an Emran Hashmi entertainer) with his girlfriend (Rachel White) and how he does that? The answer is he makes an anonymous call to the police saying there's a bomb in her hostel. Mind blowing.

After kissing good bye to his firang girlfriend Nikhil dances with Basanti (Shraddha Kapoor horribly wasted in a terrible dance number which goes like ‘Naach Basanti’ something.. ). A call from Kale makes Nikhil leave Basanti dancing alone as he too dons this weird cross over mask of ‘Batman’ cum Ninjha with a torch to do some interesting tricks posing as ‘Ungli’ to get notice which are as juvenile as done by the original.

Without much struggle Nikhil enters the gang and realizes that the ‘guys’ are doing a good job for the society. Nikhil is now torn between his duty and dosti with the Ungli gang members and in the due course we come to know the reason why this ‘Gang’ was formed.. which is not very convincing..

What happens next forms the crux of the story that fails to add any chapters of glory.

What to look out for

At least Rensil deserves a pat for the noble intentions. In spite of its juvenile approach in its anger against the system the movie has couple of incidents that will receive audience attention.

The camaraderie between the boys in Ungli gang and couple of scenes between Sanjay Dutt and Emran Hashmi are good.

Shot well by Hemant Chaturvedi’s camera, the technicalities are fine with niece background music by John Stewart, crisp editing by Deepa Bhatia (its less than two hours - 114 minutes).

Performance are decent. Sanjay Dutt impresses whenever he comes on screen. Emraan Hashmi is good as usual. Randeep Hooda gets a role with more meat in spite of the presence of Sanjay Dutt and Hashmi and does a good job. Neil Bhoopalam and Angad Bedi are decent.

Neha Dhupia does well and surprisingly has a better role than Kangana.

Other supporting cast Mahesh Manjrekar, Shiv Subramaniyam, Raza Murad, Reema Lagoo pass the muster.

What not


How good the intensions may be. The execution of ‘Ungli’ ends up like the writer director Rensil had penned a nightmare on the solution to the prevailing corruption. Its juvenile, lacks novelty and originality. After penning ‘Rang De Basanti’ Rensil is still in search for some excitement but it seems he is not getting it so he borrows (as many of our writers do) but fails to upgrade it to b-town sensibilities. If Kurbaan basic plot was inspired from Arlington Road(1999), a sequence in ‘Ungli’ is inspired from ‘The Girl With the Dragon Tattoo’ where a person gets tattooed on his body while sleeping.

A fine talent like Kangana Ranaut is completely wasted. Appearing for around ten minutes that inclides one song. It’s impossible to figure out what was her contribution to the screenplay.

The first half is somewhat bearable for b-town lovers but the second half is overstretched, banal and boring even for those who by default watch every film on Friday.

Conclusion: Sad ‘Ungli’.. its so bad. This crappy instant noodle (on availability of actors date) type of cinema trying to cash on the corrupt system is such a Bheja fry. Ignore this ‘Ungli’ and ‘point’ elsewhere this weekend. 


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Satellite Rights Create New Records for LINGAA and PK

The month of December is most awaited month for movie buffs because it witnesses the release of two most anticipated movies of the year viz. Rajinikanth starrer, LINGAA and Aamir Khan starrer, PK.

Rajinikanth starrer, LINGAA is set to release on December 12, which incidentally is also the birthday of the Thalaiva Rajinikant hence it will be a double bonanza for Rajinikant fans and probably for the makers too as it might break all box office records. 



Likewise Aamir Khan starrer, PK which release on December 19, 2014 is the most awaited movie because its unique marketing has already generated a buzz among film buffs and secondly it brings together the two genius Aamir Khan and Raju Hirani, who gave the masterpiece 3 IDIOTS.

While the cinegoers are waiting the release day with bated breath, the war for satellite right of the movies has already created a furor and set new benchmarks.

According to reports Rajinikanth starrer LINGAA has broken the records of all previous South movies by fetching a whopping Rs 32 crore from Tamil channel Jaya TV!

It may be noted that Jaya TV broke its own record as it had bought Vijay starrer, KATHTHI at Rs 13 crore and Shankar’s movie I for Rs 19 crore. However insiders reveal another upcoming Tamil channel had bid Rs 28 crore for the rights of LINGAA hence to overpower it Jaya TV bought the rights for a massive amount of Rs 32 crore!

As regard Aamir Khan’s PK the movie is expected to earn an incredible amount of Rs 85 crore from satellite rights, which is reported to be the biggest satellite deal ever.

Last year, Shah Rukh Khan's CHENNAI EXPRESS satellite rights were sold for Rs 45 crore to Zee. It was said to be the biggest ever, but Salman Khan's KICK, which is the highest grosser of the year, earned Rs 50 crore from the satellite rights deal. However Aamir Khan broke the records of both the Khans and registered a new record with whopping Rs 75 crore for his movie DHOOM 3 for Sony Television!

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Wednesday, 19 November 2014

Red Chillies Entertainments bags The Mobbys Awards 2014

When it comes to digital and marketing innovations for films, Red Chillies Entertainments Pvt Ltd has always been at the top of the game. They have proved it yet again at The Mobbys Awards 2014 in Mumbai recently. RCE has bagged the Best Use of Digital Media in Marketing award for 'Happy New Year'.





IPL 2014 Champions, Shah Rukh Khan’s cricket franchise Kolkata Knight Riders (KKR) has won the Best Digital Team of the Year and Best Mobile Application/ Content In Sports at the Mobbys Awards.

Manish Kumar, Head of Marketing and Digital, RCE and KKR has also got the Digital Marketing Professional of the Year award.

Directed by Farah Khan, HNY starring Deepika Padukone, Shah Rukh Khan, Abhishek Bachchan, Sonu Sood, Boman Irani and Vivaan Shah is the ultimate underdog story where a team of 'losers, win the love of millions in their quest to pull off the biggest diamond heist ever! HNY is running strong at the Box-Office in its fourth week at Box Office.

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Amitabh Bachchan to revolutionize internet use for kids

Mr. Amitabh Bachchan has decided to revolutionize the use of internet for kids by joining hands with ‘worldoo.com. Speaking on the association with worldoo.com, Mr. Amitabh Bachchan said, "The internet space is constantly evolving and has proved to be an exciting tool of communication. Today, children are born with technology in the palm of their hands, immediately preferring tablets to teddy bears! In such a scenario, it is important for parents to embrace the role that Internet plays in their child’s life instead of shying away from it. They need to collaborate and communicate with their kids to welcome them to the online world. The future is here. And in the same way that schools are an integral part of a child’s growth, the Internet will play a significant role in developing our next generation of children. The worldoo.com. Let’s Build campaign is a great gift for the children of India, and I am glad to be a part of this initiative that aims to create a meaningful online environment for kids. Associating with the Worldoo.com team enables me to be a part of this great experience in pioneering the concept of responsible Internet for children."




Commenting on the launch of the campaign, Mr. Monish Ghatalia, Founder, worldoo.com added, "We launched worldoo.com in April 2013 and received an overwhelming response from both children and parents alike, but it came with its own responsibilities as well. The feedback campaign is one step in this direction to now let our users decide what they would like to see in their favorite platform. While the platform flourished the way it has, with a perfect balance of fun, games and education, we decided to take this love and appreciation received by worldoo.com a notch higher. It is great to have Mr. Bachchan supporting our initiative, and we surely hope that we can co-create the perfect responsible online eco-system along with the parents and kids of India."

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Monday, 17 November 2014

SRK's third movie - 'Happy New Year' enters Oscar Library

Farah Khan’s latest multi-starrer ‘Happy New Year’ which made a smashing hit at the box office has added yet another success feather to its hat. Buzz is that, HNY has the great opportunity to be in the prestigious Oscar Library. This news was shared by the filmmaker herself via Twitter. Thanking her writers, Farah had tweeted, "1 more reason 2 celebrate!! #HNY script goes to the Oscar library!! Bigg kiss to my co writers @mayurpuri n Althea k".

Starring Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan, Sonu Sood, Boman Irani and Vivaan Shah, ‘Happy New Year’ is written by Mayur Puri and Althea Kaushal. Although the film received mixed reviews, it has become the highest grossing movie ever in Bollywood.






 As per reports, the script of HNY finds itself a place in the Core Collection of Library of the Academy of Motion Picture Arts and Sciences. It will be used for research purposes by film students, filmmakers, writers, actors and others from the field of cinema.

Incidentally, SRK’s earlier films namely ‘Devdas’ and ‘Chak De’ too have entered the Oscar Library.


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Sunday, 16 November 2014

Deepika Padukone's sweet home delivery

Deepika Padukone is currently shooting in Kolkata for her upcoming film ‘Piku’, alongside Amitabh Bachchan and Irfan Khan. The tall, dimpled beauty has been in the city for a while and has been exploring the cuisine and delicacies which Kolkata is known for.

We were told that one of the crew members recommended Deepika to have Sandesh from a sweet shop and also went ahead and ordered one on set. The actress loved Sandesh (which was made of jaggery and milk) so much that she not only shared it with her team members but was also was keen to send back a box home to Bangalore.


As it can be noted, Sandesh needs to be consumed within 24 hours. So Deepika sent someone from her team to deliver the sweet home.

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Film Celebrities fighting 'Diabetes' with will and determination

Diabetes is termed as the most deadly disease. According to a recent study by the International Diabetes Federation, India is home to more than 65 million people who have diabetes, as compared to 50.8 million in 2010. November 14 was celebrated as World Diabetes Days. Like the millions of Indian suffering from diabetes, even film celebrities are victim of diabetes but the only difference they have a will to fight it out and live life ling size.

Eminent actor Kamal Haasan suffers from type 1 diabetes which affects around 5 percent of Indian population. Kamal, instead of fearing from the disease has taken his diseases as means to educate others and create awareness among diabetic patients how to fight the disease.


The young Pakistani actor Fawad Khan, who has now become a star in Bollywood too suffers from diabetes but adopts strict diet and exercise to control his aliment.

Readers would be surprised to know that the bubbling and vibrant Sonam Kapoor, daughter of ace actor Anil Kapoor’s has been suffering from diabetes from her teenage years. She has followed a strict diet regime with daily insulin to stay healthy. Her hectic schedule did take a toll on her but she soon learned to manage the condition, and hasn’t let it stop her from becoming one of the most sought-after actresses in B-town.

Sudha Chandran, the actress who rose to fame in Indian cinema after NACHE MAYURI, depicting her valiant tale to continue dancing after losing her leg in car accident, too was a victim of diabetes but she overcame diabetes with mediation and changing life style.
  
Thus diabetes may be silent killer disease but if patients can have a will to fight like the film celebrities then they can surely live life positively.  

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Saturday, 15 November 2014

Aamir Khan in 'Robot 2'???

Screen icon Rajinikanth’s 2010 film ‘Robot’ created history by becoming the first-of-kind sci-fic to become a huge blockbuster hit. If sources are to be believed then it is said that B-Town’s Perfectionist, Aamir Khan has showed his interest to be in the sequel of this Shankar’s directorial, that also starred Aishwarya Rai Bachchan in lead.


It’s no news that Aamir takes his time to understand a film’s script and its content quality, before he says ‘yes’ to any project. Well, let’s see how far this rumour is going to be true. Currently the actor is busy with the promotion of Rajkumar Hirani’s ‘PK’, which is slated to release on 19th December 2014.

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Friday, 14 November 2014

Kill Dil - Review

What is it all about?

Never judge a book by its cover.. the trailers of Yash Raj’s ‘Kill Dil’ marking the return of the talented  Shaad Ali after the mistake in 2007 called ‘Jhoom Barabar Jhoom’ gave a impression of a Bollywoodised gonzo type crime caper that the notoriously famous Italian Tarantino used to make.


 But when encountered this Nitesh Tiwari (Bhoothnath Returns, Chillar Party), Shreyas Jain(Bhoothnath Returns - additional script writer) and Nikhil Mehrotra (Bhoothnath Returns - additional script writer) scripted potboiler turns out to be a detached, tediously clichéd action drama that escalates in style, colour and budget but is mercilessly short on entertainment and excitement.

Even the ‘god gifted’ talents like Govinda, Ranveer and Pareeniti (arranged in order of their seniority) fumble their way alienating the audiences further who wonder what was the motive behind this bummer.

The Story

The writers Nitesh Tiwari, Shreyas Jain, and Nikhil Mehrotra just don,t feel the need in this joint statement of their creed in ‘Kill Dil’ scripting. No establishment, characterization, nothing. This one starts badly and goes downhill.

Bhaiyaji (Govinda) picks up two babies from dustbin and trains them to become his sharp shooters Dev (Ranveer) and TuTu (Ali Zafar) they make their targets smell the gun and dance merrily on the title song wearing designer jackets. One day Dev bumps into Disha (Parineeti Chopra) - a kind hearted reformer who rehabilitates criminals.. if you are still reading this, you will guess what is next. So bromance, romance, drama all pops up but doesn,t work.

What to look out for

Well the actors try to pump life into this ‘forgettable’ disaster in the first half especially Ranveer, and Pareeniti. Govinda also draws interest as bhaiyaji initially as the baddie but fades later.

What not

Some might argue the harshness in this review of ‘Kill Dil’ but this one shamelessly keeps shying away from basic intellect of keeping the interest of the audience intact.

‘Kill Dil’ is a good example of talented people putting their faith in a rotten piece of cinema simply because it had premiere banner like Yash Raj and talented Shaad Ali (Bunty babli, Saathiya) name. When the peoples verdict will be out, it won,t be a good sight.

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Happy New Year crosses 350 crore worldwide

Red Chillies Entertainments Pvt. Ltd. announced that 'Happy New Year' crossed 350 Cr gross Box Office collections worldwide. With the India collection of the film crossing 200 Cr net Box Office and Overseas collecting USD 15 million so far, HNY has become one of the highest grosser of 2014.




Venky Mysore, RCE CEO said, "The entire RCE team is very proud of having been associated with a mega project like Happy New Year. The way the audiences across the world have received the film to make it one of the biggest successes till date is very satisfying."

This is Shah Rukh Khan’s second consecutive film, after Chennai Express, produced by RCE to cross 200 Cr NBOC in India. "We are extremely delighted the way the film has been received by the audiences across the world. We are hopeful that in coming weeks HNY will continue to create many more new benchmarks," explains Gaurav Verma, Chief Revenue Office, RCE.

HNY was produced by Red Chillies Entertainments Pvt Ltd and directed by Farah Khan.


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'PK' selling hot; irks director Rajkumar Hirani!

'PK' created a huge stir among the audiences right from the release of its first poster. From that day, the level of interest in the film has been increasing day by day and everyone is very curious to know more about the film. We now hear of some brands taking advantage of this situation.

Rajkumar Hirani recently came across an advertisement of a web portal using 'PK' to sell grocery items like Potato and Kaanda (Onion) on their website. They are even cashing on the release date as the value is same Rs 19. On another instance, inspired by the most talked about transistor, we got to know of a merchandise company using it to sell card holders. Yes, their card holders are in the shape of a mini transistor.




When Rajkumar Hirani heard about this, he was perplexed as he was not aware of this before. Since, Hirani has been buried with editing work and has had no time to be noticing things around him. In fact it was only when people around him showed the advertisement and the merchandise item highlighting the brands as 'PK' Hirani came to know and was simply shocked.

The director is contemplating taking legal action as a lot of brands are cashing on the popularity of his much anticipated film. As of now, the filmmaker is seeking legal advise to explore what can be done. He will be meeting his internal legal person to discuss the matter and take advice on how to tackle this situation.


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